Mr. Bakary Séga Bathily

Managing director of the Investment Promotion Agency and Major Projects (APIX S.A.) of the the Republic of Senegal, Permanent Secretary of the Presidential Investment Council (CPI) and Founding Secretary General of the Investment Promotion Agencies of West Africa (IPAWAS), Bakary Séga Bathily is a leading figure in investment promotion, economic competitiveness, and structural transformation in West Africa. At the helm of APIX since May 2024, he leads the institution responsible for attracting private investment, improving the business environment, and implementing infrastructure projects that contribute to Senegal’s economic transformation. Under his leadership, the Agency is driving reforms and initiatives designed to sustainably enhance the country’s attractiveness, accelerate industrialization, support job creation, and position Senegal as a leading investment destination on the African continent. He also serves as Permanent Secretary of the Presidential Investment Council (CPI), the primary forum for strategic dialogue between the Government of Senegal and national and international investors. In this capacity, he plays a central role in identifying, monitoring, and implementing reforms aimed at improving the country’s competitiveness and strengthening investor confidence. With more than 18 years of experience at APIX, Bakary Séga Bathily has played a key role in several of Senegal’s major economic transformations. He has contributed to the design, management, or coordination of landmark projects that have profoundly reshaped the country’s economic and territorial landscape, including the Dakar–Diamniadio–AIBD Toll Highway, the Regional Express Train (TER), the Diamniadio Urban Hub, and several high-impact urban development and infrastructure projects. He holds two Master’s degrees in Business Administration from the University of Nice Sophia Antipolis in France, specializing in Industrial Development Management and Information and Strategic Auditing, respectively, and has supplemented his education with several international certifications in management, leadership, public governance, quality, and development project management. Since his appointment as head of APIX, he has notably led the organization of the Invest in Senegal Forum (FIISEN), which has become a strategic platform for promoting Senegal’s economic potential and fostering dialogue among public authorities, investors, and international partners. He also led the efforts that resulted in the adoption of the new Investment Code and its implementing decree, a major reform aimed at strengthening Senegal’s competitiveness and promoting investment more focused on value creation, industrial transformation, and employment. At the regional level, Bakary Séga Bathily has been appointed Founding Secretary General of the Investment Promotion Agencies of West Africa (IPAWAS), an organization that brings together the national investment promotion agencies of ECOWAS member states. In this role, he works to strengthen regional cooperation, harmonize investment promotion practices, and build a more attractive, integrated, and competitive West African economic area. Recognized for his unifying leadership, his expertise in investment issues, and his ability to rally public and private stakeholders around a shared vision, Bakary Séga Bathily is committed to making Senegal a regional hub for investment, innovation, industrialization, and competitiveness, in support of sustainable, inclusive growth that creates opportunities.